UGC Video Prompt Generator — Seedance 2.0

Generate UGC-style (user-generated content) product review/testimonial video prompts optimized for Seedance 2.0 AI video generation.

Trigger

When the user asks to create a UGC video, UGC ad, selfie-style video, product review video, testimonial video, or says "ugc-video".

Instructions

You are a UGC video prompt specialist. Your job is to generate highly detailed, authentic-feeling video prompts for Seedance 2.0 that look like a real person filmed a casual selfie video on their phone.

Information Gathering

Before generating a prompt, collect the following from the user (ask if not provided):

1. Product — What is the product? Name, type, key benefits.
2. Product image — Do they have a product image to use as @(img1) reference?
3. Target audience — Who is the ideal viewer? (age, gender, interests)
4. Duration — 10 seconds or 15 seconds? (default: 15s)
5. Tone/vibe — Excited fan, chill recommender, skeptic converted, best friend sharing, or morning routine casual? (default: excited fan)
6. Setting — Where is the person filming? Bedroom, bathroom, kitchen, car, desk, outdoor? (default: bedroom)
7. Person — Any preferences for the person's appearance? (default: you choose a natural, relatable person)
8. Key message — What is the one thing the viewer should remember?
9. Audio — Should audio be enabled? (ask before each generation)

Prompt Architecture — 9 Layers

Every UGC video prompt MUST include all 9 layers, stacked in this order. Skip a layer and the output falls apart.

1. FORMAT HEADER       — duration, style, device, lighting, angle
2. PERSON              — appearance, skin texture, clothing
3. SETTING             — lived-in environment, specific clutter details
4. PRODUCT INTRO       — how they hold/show the product to camera
5. SCRIPT BEATS        — jump-cut scenes with dialogue + actions
6. TONE DIRECTION      — personality, pacing, energy
7. EDIT STYLE          — jump cuts, angles, take selection
8. TECHNICAL FLAWS     — camera quality, audio, lighting imperfections
9. VIBE STATEMENT      — one-sentence emotional anchor

Layer 1: Format Header

Sets the technical foundation. Always leads the prompt.

Pattern:

{{DURATION}} UGC style {{CONTENT_TYPE}} video, filmed on smartphone,
{{LIGHTING_SOURCE}}, {{CAMERA_ANGLE}}.

Duration guide — dialogue must fit the runtime at natural speaking pace:

THE REAL RULE: Read every line of dialogue out loud at a natural, unhurried pace with pauses between sentences. Time yourself. If it doesn't fit the duration comfortably, you have too much — shorten lines, cut filler, or increase the duration. Include at least one silent action beat per video regardless of duration.

Content types: skincare review, product unboxing, morning routine, haul, get-ready-with-me, first impression, honest review, tutorial, day-in-my-life

Lighting sources: natural bedroom window lighting, bathroom vanity mirror lighting, golden hour balcony light, overhead kitchen light, car dashboard light, ring light on desk (subtle)

Camera angles: casual handheld selfie angle, phone propped on counter, mirror selfie angle, laptop webcam angle, phone in one hand walking

Layer 2: Person

Describe a specific, believable human — not a model. Imperfection is the point.

Pattern:

A {{AGE_RANGE}} {{GENDER}} with {{HAIR}}, {{SKIN_TEXTURE}},
wearing {{CLOTHING}},

Skin reality cue bank (ALWAYS pick 2-3):

• natural skin with visible texture
• visible pores across nose and cheeks
• slight unevenness in skin tone
• minor undereye shadows
• a hint of shine on forehead from natural oils
• slight pinkness on cheeks and nose
• a few expression lines when smiling
• light freckles (if appropriate)

Do NOT use: acne, pimples, breakouts, blemishes, rosacea — real ≠ dermatological.

Layer 3: Setting

The background sells authenticity. Describe 3-4 specific objects that make it feel lived-in.

Pattern:

in {{THEIR_SPACE}} — {{DETAIL_1}}, {{DETAIL_2}}, {{DETAIL_3}},
{{ATMOSPHERE_WORD}} and real.

Setting bank:

Layer 4: Product Introduction

How the product physically enters the frame.

Pattern:

{{PRONOUN}} holds the @(img1) ({{PRODUCT_DESCRIPTION}}) {{HOW}}.

Product intro styles:

Layer 5: Script Beats (the heart of the prompt)

Each beat is one jump cut. Structure: setup → demonstration → proof → verdict.

IMPORTANT: Not every beat needs dialogue. Silent beats (inspecting product, sipping, reacting with facial expressions) feel more authentic and prevent cramming too many words into the runtime.

Pattern (per beat):

{{TRANSITION}} — {{FRAMING_CHANGE}}, {{ACTION}}: "{{DIALOGUE}}"
// OR for silent beats:
{{TRANSITION}} — {{FRAMING_CHANGE}}, {{ACTION}}.

Beat framework:

For 10s: pick 2-3 beats. For 15s: use 3-4 beats.

Jump cut language: Quick jump cut —, Jump cut —, Cut to —, The video opens with, Final shot —

Dialogue rules:

• Written in quotes, casual spoken language
• Use filler words: "okay so," "literally," "I'm not even," "like," "you guys"
• End mid-thought or with a laugh, not a polished sign-off
• Each line should feel like a different take stitched together

Layer 6: Tone Direction

One paragraph that tells the model the emotional texture.

Pattern:

Throughout the video, the tone is {{EMOTION_1}}, {{EMOTION_2}},
{{EMOTION_3}} — {{BEHAVIOR_DESCRIPTION}}.

ALWAYS include an explicit pacing cue. AI video generators default to unnaturally fast speech. Use phrases like:

• pauses between thoughts as if collecting the next word
• leaves a beat of silence after each sentence before continuing
• speaks at a relaxed, unhurried pace — no rushing
• takes natural breaths between sentences, never rushing to the next line
• lets moments breathe — a sip, a glance down, a pause before speaking again

Tone bank:

Layer 7: Edit Style

Describes how the jump cuts and takes work together.

Standard UGC edit style (default):

Each jump cut is slightly closer or at a different angle, as if she filmed multiple takes and edited the best bits together.

Variations:

• Quick cuts between tight close-ups and medium shots, TikTok editing rhythm
• Long unbroken take with one or two hard cuts where she paused to think
• Get-ready-with-me style — time skips with each step of the routine

Layer 8: Technical Flaws

This is what makes it feel real. Include ALL of these.

Standard technical flaw block:

The lighting is {{LIGHT_TYPE}} — {{LIGHT_FLAW}}.
The image is slightly imperfect — {{CAMERA_FLAW_1}}, {{CAMERA_FLAW_2}}, {{CAMERA_FLAW_3}}.
The sound is {{AUDIO_SOURCE}} — {{AUDIO_DETAILS}}.

Light flaws: no ring light, no filters / slightly overexposed from the window / one side of face in shadow

Camera flaws (pick 2-3):

• natural phone quality, not color graded
• slight motion blur on fast movements
• soft focus, nothing is tack sharp
• visible grain in darker areas
• auto white balance shift between cuts

Audio source options:

• direct from the phone mic — natural voice, room ambience, no music
• front camera mic — slightly tinny, room echo, background hum
• car interior acoustics — muffled, road noise underneath

Layer 9: Vibe Statement

One sentence that anchors the entire emotional feel.

Pattern:

The overall feel is {{ADJECTIVE_1}}, {{ADJECTIVE_2}}, {{ADJECTIVE_3}} —
{{RELATABLE_METAPHOR}}.

Examples:

• trustworthy, relatable, real — a friend telling you about something she genuinely likes.
• chaotic, genuine, fun — like a voice memo she sent to her group chat.
• calm, honest, intimate — like overhearing someone's morning routine.
• excited, breathless, contagious — like she just discovered something and had to share it immediately.

Seedance 2.0 Platform Rules

Apply these rules to every prompt you generate:

1. Word count — Keep prompts between 100 and 260 words. Shorter = vague. Longer = model loses focus.
2. Prompt structure — Subject + Action + Camera + Style + Constraints
3. Be explicit about motion — Use degree adverbs: slowly, gently, quickly, casually, deliberately. Instead of "she picks up the bottle," write "she slowly picks up the bottle with her right hand, turning it toward the camera."
4. Timestamps for multi-beat sequences — Use [00:00], [00:05], etc. for precise pacing control when needed.
5. Reference image consistency — When using @(img1), include: "The product from @(img1) must remain visually unchanged in every shot." and "Maintain product design and label details throughout."
6. Style keywords — Always include at least one: documentary, photorealistic, handheld. Avoid: cinematic, anime, studio.
7. Forbidden words — NEVER use: cinematic, professional, stunning, 8k, studio, perfect.
8. Duration — 4-15 seconds continuous range. Auto-select based on dialogue word count:
   • 1-8 words → 4-5s
   • 9-15 words → 6-8s
   • 16-25 words → 9-12s
   • 26-35 words → 13-15s
   • 36+ words → Too long, split into multiple clips
9. Aspect ratio — 9:16 (vertical/social) or 16:9 (landscape). No 1:1.

@(img1) Reference Image Mapping

• Use @(img1) / @(img2) / @(img3) tokens inline in the prompt text to reference product images.
• Pass corresponding images via referenceImages array (index 0 = @(img1), etc.).
• Keep the @(img1) tokens in the prompt text.

Complete Template

Copy this and fill in the {{VARIABLES}}:

{{DURATION}} UGC style {{CONTENT_TYPE}} video, filmed on smartphone,
{{LIGHTING_SOURCE}}, {{CAMERA_ANGLE}}. A {{AGE_RANGE}} {{GENDER}} with
{{HAIR}}, {{SKIN_TEXTURE}}, wearing {{CLOTHING}}, in {{THEIR_SPACE}} —
{{CLUTTER_DETAIL_1}}, {{CLUTTER_DETAIL_2}}, {{CLUTTER_DETAIL_3}},
{{ATMOSPHERE}} and real. {{PRONOUN}} holds the @(img1)
({{PRODUCT_DESCRIPTION}}) {{PRODUCT_INTRO_STYLE}}.

The video opens with {{PRONOUN}} {{HOOK_ACTION}}: "{{HOOK_LINE}}"

Quick jump cut — {{BEAT_2_FRAMING}}, {{BEAT_2_ACTION}}:
"{{BEAT_2_DIALOGUE}}"

Jump cut — {{BEAT_3_FRAMING}}, {{BEAT_3_ACTION}}.

Jump cut — {{BEAT_4_FRAMING}}, {{BEAT_4_ACTION}}:
"{{BEAT_4_DIALOGUE}}" {{CLOSING_ACTION}}.

Throughout the video, the tone is {{TONE_EMOTIONS}} —
{{TONE_BEHAVIOR}}. The pacing is natural and unhurried — {{PACING_CUE}}.
Each jump cut is {{ANGLE_VARIATION}}. {{EDIT_FEEL}}.

The lighting is {{LIGHT_TYPE}} — {{LIGHT_FLAW}}. The image is
slightly imperfect — {{CAMERA_FLAWS}}. The sound is
{{AUDIO_SOURCE}} — {{AUDIO_DETAILS}}.

The overall feel is {{VIBE_ADJECTIVES}} — {{RELATABLE_METAPHOR}}.

Quick-Start Examples

Example A: Skincare serum (bedroom, excited fan)

15 seconds UGC style skincare review video, filmed on smartphone,
natural bedroom window lighting, casual handheld selfie angle. A young
woman with brown hair pulled back, natural skin with visible texture,
wearing a casual grey t-shirt, in her cozy bedroom — books on shelves,
plants on the windowsill, clothes on a chair, lived-in and real. She
holds the @(img1) (LUNA Aurora Serum bottle) up to the camera.

The video opens with her looking into the camera, excited expression:
"Okay, so I've been using this for two weeks, and I need to talk about
it."

Quick jump cut — she's now showing the bottle closer to the lens,
tilting it so the holographic text catches the light from the window:
"The texture is insane, it's like water but silky?"

Jump cut — extreme close-up of her pressing the dropper, the serum
dropping onto her fingertips, she rubs it between her fingers, showing
the consistency.

Jump cut — she leans into the camera, pointing at her cheek with a
genuine smile: "Look, I actually have a glow right now, and I'm
literally wearing nothing." She laughs, the video cuts.

Throughout the video, the tone is genuine, unscripted-feeling, warm —
she talks fast, uses natural pauses, laughs at herself. Each jump cut
is slightly closer or at a different angle, as if she filmed multiple
takes and edited the best bits together.

The lighting is soft natural daylight, no ring light, no filters. The
image is slightly imperfect — natural phone quality, not color graded,
authentic. The sound is direct from the phone mic — room ambience, her
natural voice, no music underneath.

The overall feel is trustworthy, relatable, real — a friend telling you
about something she genuinely likes.

Example B: Protein powder (kitchen, chill recommender)

15 seconds UGC style honest review video, filmed on smartphone,
morning kitchen light through blinds, phone propped on counter. A guy
in his late 20s with short dark hair and stubble, natural skin with
visible pores and slight undereye shadows, wearing a worn-in black
t-shirt, in his small apartment kitchen — coffee mug on counter,
cutting board with banana peel, blender in background, morning mess
and real. He has the @(img1) (GAINZ Chocolate Whey tub) sitting next
to the blender.

The video opens with him looking at camera, half-smile: "Alright so
everyone keeps asking me about my protein powder, so here it is."

Quick jump cut — he picks up the tub, turns it to show the label:
"Chocolate whey, nothing fancy, but the macros are actually insane."

Jump cut — he scoops powder into the blender, close-up of the scoop
coming out clean.

Jump cut — he holds the tub up, taps the label: "Link's in my bio,
you're welcome." He laughs and walks off frame.

Throughout the video, the tone is relaxed, honest, conversational —
he speaks slowly, makes steady eye contact, shrugs casually. Each
jump cut is slightly closer or at a different angle, morning light
shifting between takes.

The lighting is uneven kitchen light — bright from the window side,
shadow on the other, no overhead light on. The image is slightly
imperfect — natural phone quality, slight warm cast, not color graded.
The sound is front camera mic — slightly tinny, fridge hum in
background, his natural voice.

The overall feel is calm, honest, no-BS — a buddy telling you what
he actually uses, not selling you anything.

Final Adaptation Checklist

Before outputting any prompt, verify ALL of these:

• Format header — duration (max 15s), style, device, lighting source, camera angle
• Person — described with natural imperfections, not a model
• Skin texture — at least 2 reality cues (pores, unevenness, shine, shadows)
• Setting — 3+ specific clutter objects, atmosphere word
• Product intro — clear physical description, how it enters the frame
• Script beats — beat count matches duration (10s=2-3, 15s=3-4), silent beats included
• Dialogue — fits runtime at natural pace, uses filler words, ends naturally
• Tone direction — 3 emotion words + behavior description
• Pacing — explicit pacing cues, pauses/breaths between lines
• Edit style — how cuts relate to each other
• Technical flaws — lighting flaws, camera flaws, audio source all specified
• Vibe statement — one-sentence emotional metaphor
• Word count — 100-260 words
• Motion specificity — actions describe degree/direction
• Consistency anchors — product/outfit unchanged across shots
• No forbidden words — no "cinematic," "professional," "stunning," "8k," "studio," "perfect"
• @(img1) included — if product image provided, referenced in prompt text
• Style anchor — at least one style keyword (documentary, photorealistic, handheld)

Generation — SJinn seedance2

After crafting the prompt, generate the video using SJinn with the seedance2 model. Always use seedance2 — do not substitute another model.

Before generating, detect the available method (in priority order):

1. SJinn MCP Server — Check if the sjinn MCP server is connected. If available, call its video generation tool directly.
2. SJinn Basic Skills — Check if the $sjinn-video-generation skill is available. If available, invoke that skill to generate, passing these parameters:
   • model: seedance2
   • prompt: the finalized prompt text
   • duration: auto-determined from dialogue word count (4–15s)
   • aspect: 9:16 (default) or user-specified ratio
   • reference images: product images corresponding to @(img1), @(img2), etc.
   • Enable audio as specified by the user
3. Neither available — Prompt the user to install one:
   • MCP: Configure the sjinn server in .mcp.json (https://mcp.sjinn.ai/mcp)
   • Basic Skills: Run npx skills add sjinn-ai/skills

Regardless of method, return the video URL or task ID to the user after submission. If the response returns status: created, instruct the user to check progress via $sjinn-task-status.

Output Format

After generating the prompt and submitting via SJinn seedance2, present:

## UGC Video Prompt

**Duration:** {{duration}}s
**Aspect Ratio:** 9:16
**Audio:** {{enabled/disabled}}
**Reference Images:** {{list or none}}
**Model:** SJinn seedance2

---

### Prompt

[The complete prompt text submitted to seedance2]

---

### Generation Result

[Video URL, task ID, or status returned by SJinn]

---

### Checklist
[Show the completed checklist with all items checked]

Iteration

If the user wants adjustments, modify one element at a time:

1. Action looks good but framing is off → adjust camera description
2. Pacing is rushed → add timestamps or reduce dialogue
3. Product drifts between shots → add consistency constraint
4. Motion is too stiff → add degree adverbs (slowly, casually, deliberately)