Account scoring
State: to-be-approved. Deploy-verified against a live workspace: not yet. Treat Done when
below as the acceptance test and review cargo-ai cdk plan before deploying. Make no outcome claim
for this skill until it is approved.
The outcome
Every company in your TAM tiered A, B, C or disqualified, with a two-sentence reason and the page that decided it written on the row, so a rep can read why an account is tier A and argue with it. New companies are tiered as they land. The tiers are four segments: tier A is what contact sourcing and engagement run on, and disqualified is what everything else suppresses.
It runs on tam_companies, the model tam-building lands, and needs nothing else: no CRM, no
scoring code, no point weights.
The judgment lives in the context repo, not in code. The agent reads the ICP and
tiering-rubric.md from the workspace context on every call. Changing what tier A means is a
reviewed commit to that file, with no deploy, and the rep reading the tier can read the same file
the agent read.
Firmographics are tam-building's job; the tier is about what no column holds. Headcount band, industry and country are already in the filter that sourced the row. What separates an A from a C is whether the company runs the motion you sell into: an open role, a public stack, an engineering post. So the agent judges on the sourced row first, and searches only to settle one doubt that would change the tier.
Two failure modes worth knowing before you start. Writing a custom column with its
custom__ read-side name drops the value while the node reports success, so the play runs
perfectly over a book with no tiers in it. And a play enabled without a backfill never tiers the
rows that were already there: changeKinds: ["added"] only enrols rows that arrive after it is on.
Example
Tier every company in our TAM against the ICP and the rubric in our context repo, and keep new ones tiered as they land.
Illustrative output, fictional records:
| Company (domain) | tier | tier_reason | tier_evidence_url |
|---|---|---|---|
| Northwind (northwind.example) | A | Fits the firmographics: 240-person B2B software company in the US. Has a GTM engineer on staff, which the rubric ranks as the strongest sign. | https://northwind.example/careers/gtm-eng |
| Fabrikam (fabrikam.example) | C | Fits industry, size and country. No technical revenue role and no public automation practice was found, so nothing lifts it above C. | |
| Tailspin (tailspin.example) | disqualified | Services-only consultancy with no software product, which the ICP lists as a disqualifier. The sourced industry label was misleading. | https://tailspin.example/about |
Every row also gets tiered_at and lands in tier_a_accounts, tier_b_accounts,
tier_c_accounts or disqualified_accounts. The report closes on the tier distribution and one
recommended next step.
Guide the operator through every phase
flowchart LR
rubric["1. Rubric"] -->|"Approve the rubric"| build["2. Build"]
build -->|"Approve deploy, play disabled"| pilot["3. Pilot"]
pilot -->|"Approve the backfill and the play"| run["4. Backfill, enable, report"]
Every substantive message starts with the current phase and ends with a Next step section giving
the operator one concrete decision, what it unlocks, and what stays blocked. During an in-progress
operation, say No action needed and name the next checkpoint. Never end with a generic offer to
help.
- Rubric. Read the ICP and any tiering rubric from the workspace context. If there is no ICP,
stop and send the operator to tam-building's first phase: tiering against an unwritten ICP is
guessing. If there is no rubric, propose A, B, C and disqualified from the ICP's own language,
using this skill's
context/tiering-rubric.mdas the shape, and have the operator correct it. End by asking the operator to approve the rubric. Nothing bills in this phase. - Build. Reconcile with tam-building, adapt, run the contract, types, check and plan, and show
the plan: the tier columns added to
tam_companies, the agent, the play disabled, and the four segments. End by asking to deploy with the play disabled. A deploy tiers nothing. - Pilot. Run ten rows through the workflow as a batch, with the play still disabled
(
references/run.md). Spot-check one A, one C and one disqualified against the rubric, quote the evaluator results, and give the observed cost per company and what the whole book would cost. End by asking to approve the backfill at that cost and to enable the play. - Backfill, enable, report. Backfill every untiered row, enable the play, and report the tier distribution, the disqualified share, the evaluator pass rate and actual credits, with a direct Cargo link to each segment. Recommend one next step.
Put it in your project
This folder is a worked example: real CDK resources written for some other company. The job is to end up with the code your company would have written, in your project, and an agent does the adapting.
Install the required authoring skill first. If cargo-cdk is absent, run:
npx skills add getcargohq/cargo-skills --skill cargo-cdk
Then read .agents/skills/cargo-cdk/SKILL.md directly; no session reload is needed. Complete its
bootstrap and use its authoring, state, plan, and deployment rules throughout. Stop before any
template work if the skill cannot be installed or read.
- Install it: the CLI does the copy. From inside the CDK project,
cargo-ai cdk add cookbook/account-scoringwrites this example toinfra/account-scoring/and this procedure to.claude/skills/account-scoring/. No project yet?cargo-ai cdk init <dir> --cookbook account-scoring && cd <dir> && npm installdoes both. If you are reading this from the project's.claude/skills/, the install already happened: start at step 2. - Reconcile it with tam-building. This example carries a copy of
tam_companiesand its AI Ark connector so it deploys on its own. Wheninfra/tam-building/exists, move the fouradditionalColumnsfrom the copy onto tam-building's model, point the play and the segments at that export, and delete the copy and its connector: one slug declared twice collides at deploy. Reuse an existing Anthropic connector the same way. This skill declares nodefineContext: that resource is a per-workspace singleton the project owns. - Write or confirm the rubric. Phase 1 above. It goes in the project's context repo beside the ICP, never into the agent's prompt.
- Adapt and deploy disabled. Work the sections below in order: What should not change is
what you argue back about (say what breaks, then do it if they still want it); What you can
change is what you offer unprompted; What you will be asked is the floor, and you derive
before you ask. Record what you changed and why under a
## Decisionssection in your copy of this file. Then runnode --import tsx evals/contract.mjsfrom this skill's folder, followed bycargo-ai cdk types && cargo-ai cdk check && cargo-ai cdk planfrom the project root. Show the diff, and deploy only on a yes. Never runcargo-ai cdk init --forcein a non-empty directory. - Pilot, backfill, verify. Follow
references/run.md, then walk Done when line by line with evidence. Deployed cleanly and tiered nothing is the normal failure.
What you will be asked
Derive before you ask. An input with a lookup is looked up, not asked.
| Input | Kind | How it is answered | Why it matters |
|---|---|---|---|
icp |
derived | Read from the workspace context (cargo-ai context …, or the project's context directory). None? Stop and run tam-building's first phase |
The rubric decides against it. A tier that cannot name the ICP line it came from is a guess, and the evaluator fails it |
tier_rubric |
asked | An existing rubric in the context is shown and confirmed. Otherwise propose A / B / C / disqualified from the ICP's language and have the operator correct it | It is the one input that is genuinely a decision about the business: what "work it now" means here |
model |
derived | tam_companies from tam-building. Another companies model works if it has an id, a name and a domain; map its columns in the workflow input |
The workflow interpolates these columns into the prompt. A renamed one hands the agent an undefined |
languageModel |
derived | Whichever LLM connector the workspace already holds (cargo-ai connection connector list) |
Judgment quality and the cost per company both live here |
restale |
derived | Six months by default. Ask only to change it | How often a tiered company is judged again. Shorter re-bills the whole book more often |
Checked before moving on, not after the deploy:
icp: it names at least one disqualifier, not only fit signalstier_rubric: every tier is decidable from the sourced row plus at most one search, and each tier names what evidence counts for itmodel: the column names in the workflow input matchcargo-ai storage column liston the live model
What you can change
The code is a worked example. These reshapes are expected, and the agent offers them rather than waiting to be asked. Every one costs something; that is what makes it a variation and not the default.
| Variation | When it is right | How | What it costs |
|---|---|---|---|
crm-accounts |
The accounts already live in a CRM and the tier should be visible where reps work | Point the play at a CRM companies model, and add a CRM update node after the custom-column write, mapping the same four values to CRM properties the operator created first | A CRM connector and four CRM properties to maintain. A property that does not exist makes the update succeed and write nothing |
numeric-score |
A downstream router or report needs a 0 to 100 number, not four buckets | Add score to the agent's output schema, a score custom column, and the mapping in the write; define what the number means in the rubric |
A number reads more precise than the judgment behind it. Keep the tier as the field people act on |
deterministic-tiering |
The rubric turns out to be thresholds on sourced columns (headcount, industry, country) with no judgment in it | Delete the agent and write the tier in the play from the columns, or push the thresholds into tam-building's filter | You lose the rationale and the evidence, and anything the sourced row does not hold can no longer move a tier |
tier-once |
The market is stable and nobody reads a tier older than a quarter anyway | Remove the lowerThan condition from the play's filter |
A company that changed (hired the persona, got acquired) keeps its old tier until someone re-tiers it by hand |
What should not change
However far you adapt, these hold. Ask for one anyway and the agent tells you what breaks, then does
it if you still want it, and records why under ## Decisions in your copy of this file.
- The rubric lives in the context repo. (
context/tiering-rubric.mdin the project's knowledge layer.) Put it in the prompt and changing what tier A means becomes a deploy, the reason for the change stops being reviewable, and the rep reading the tier can no longer read the same file the agent read. - The agent judges and the play writes. (
infra/agents/tier-analyst.ts) The agent carries no model inuses. Give it one and it decides its own routing, at which point an untiered row could be a failed run, a skip, or a choice. - Custom columns are written with their bare slugs. (
infra/plays/tier-accounts.ts)custom__tieron the write becomescustom.custom__tier, the node reports "Record upserted", and the value is dropped. - Eligibility is the stamp, not the tier. (
infra/plays/tier-accounts.ts) Filter ontiered_atbeing null or stale. Filter on the tier and a failed run looks the same as a legitimatedisqualified, so it is either retried forever or never. - A tier ships with its rationale, its evidence, and its stamp, on the same write.
(
infra/plays/tier-accounts.ts) A tier nobody can audit is a number a rep will not trust, and a tier with no stamp is judged again on every tick. changeKinds: ["added"]stays. (infra/plays/tier-accounts.ts) Runs are created for rows entering the filter. Without it, the LLM bill scales with how often the cron fires.- Every tier the agent can emit has a segment. (
infra/segments/tiers.ts) A tier with no segment is a row that lands nowhere and quietly disappears from the book.
Done when
- the ICP and the tiering rubric are in the workspace context, and the rubric was approved
- the pilot tiered ten rows, and one A, one C and one disqualified were checked against the rubric by hand
- every row in the model carries a tier the rubric defines, a rationale naming the deciding lines,
and a
tiered_atstamp, and no row carries one without the others - the four segments resolve, and their counts sum to the tiered row count
- the agent's evaluator pass rate is at or above its threshold
- editing the rubric in the context repo changes the next tier with no deploy
- the report gave the tier distribution, actual credits against the pilot's estimate, and one recommended next step
node --import tsx evals/contract.mjspasses against the adapted resources
What it costs
Tiering is one agent run per company, billed as LLM tokens through the bound connector, plus
the web searches the agent decides to make. maxSteps is the per-company ceiling, and the rubric's
one-question-one-search rule is what keeps a normal row far below it. The pilot is how you learn
the real number: read actual credits for the ten rows, then multiply by the untiered row count
before approving the backfill.
After the backfill, the play only tiers what arrives (changeKinds: ["added"]) and what goes stale
after six months, so the steady-state cost follows how many companies tam-building lands, not how
often the cron fires.
Composes into
contact-sourcing (the buyers at every tier A account), agentic-engagement (talk to the accounts
this ranked), new-hire-detection (watch tier A for the hires that move a C up). Works best after
tam-building, whose tam_companies it tiers.
